It doesn't have to be unpleasant or messy, but it does have to be done. You may be well on your way to building a full-time home-based business or may just be tossing the idea around right now, but having a clear understanding of your current and future financial commitments will play a MAJOR role in your strategic plan for business success.
Home-based business owners don't normally wake up one day and say, "Yep. I'm quitting my job today and starting a home-based business." There is usually a period of time for contemplation, exploration, making the decision, creating a plan, and then starting to execute steps within the plan to achieve the final goal.
The process can take anywhere from several months to several years before an employee is in a position to walk away from her job to begin life as a full-time entrepreneur.
Being financially responsible is critical to not only home-based business success, but to create the financial cushion required to transition from being an employee to a full-time entrepreneur.
Understanding your current financial position is mandatory and doesn't have to take more than an hour of your time if you follow the five basic steps below.
1. Calculate how much money you currently have sitting in bank accounts, investments, registered retirement savings plans, GIC's, real estate, etc. If you were to leave your job today, would there be any form of payout (ie. sick plan credit, pension plan contributions, unused holidays, anniversary pay, etc.)?
2. Determine how much you earn on a monthly basis either through employment, child support payments, rental properties, dividends, your existing home-based business, etc.
3. Record your monthly household expenses. Some examples to get you started are:
- mortgage/rent
- property tax/house and mortgage insurance
- utilities (heat/water/hydro)
- phone/cable/satellite/Internet
- yard maintenance/snow removal
- groceries and household supplies
- vehicle fuel, insurance and maintenance costs
- medical
- child care
- personal care (hair/nails/clothing)
- entertainment (movies/sports/books/plays)
- club memberships, publications, etc.
4. List your monthly business expenses, for example:
- Internet
- phone (separate business line)
- autoresponder
- shopping cart
- long distance
- bank fees
- office supplies
- tools
- web hosting
- marketing
- advertising
- part-time help
- coaching services
- shipping/postage, etc.
5. Identify your outstanding liabilities such as:
- credit card balances
- personal loans
- lines of credit, etc.
When you calculate your earnings and revenue on an annual basis and deduct your personal and business expenses. How much do you have remaining at the end of the year? Can a portion of this be put aside to build your financial cushion?
If your current business revenue isn't enough to cover your business and personal expenses and if you were to quit work today, how long would you be able to survive on your other revenue sources or savings and assets, taking into account your monthly expenses?
Have you considered all unexpected expenditures that could arise in the next year or two?
Is your car running on its last two cylinders?
Has your furnace almost reached its life expectancy?
Is your vacuum cleaner starting to growl at you?
Is your partner's job secure or do you foresee unstable times ahead?
This exercise is by no means intended to scare or discourage. Financial stability is an area that needs to be addressed so you can keep your feet firmly planted and plans realistic as you build your home-based business.
Understanding where you are and what potentially lies ahead will help you make sound financial decisions as you plan your future.
After completing these five steps, you may realize your dream to break free of your job might take a year longer than expected, or you may learn that in order to move forward at a quicker pace, you may have to bring in a partner or investor, or learn to leverage your time, money and effort more efficiently to expedite progress.
Perhaps seeking professional guidance on reducing debt and managing finances is in order?
No matter what results you generate, don't let them shake your spirit. Knowing exactly where you are financially will help you make informed, practical decisions so you can create your ideal future.
To increase your level of success at home-based business, make sure you have a financial advisor and accountant as part of your success team.
2006 © Laurie Hayes - The HBB Source
Sunday, March 20, 2011
Monday, March 7, 2011
Tips for a Successful Entrepreneurial Pitch
One of the hardest presentations to make is the entrepreneurial pitch. You have a great idea for a business and you want someone to give you money to make it happen. The problem is that venture capitalists, angel investors, and even rich uncles are heavily predisposed against you. Why? Because 99% of the pitches they hear sound like sure-fire prescriptions to lose money!
If you are pitching investors to give you money for a new venture, you should subscribe to the following rules:
1. Explain exactly what your business is within the first thirty seconds. Many entrepreneurs waste valuable time giving loads of data, background and other info—all the while investors are left scratching their heads thinking “What does this business actually DO?”
2. Tell your audience who your customers will be. Paint a vivid, specific picture of these people.
3. Explain why your customers going to give you there hard-earned money.
4. Explain who your competitors are. (And if you say you have no competitors, that is a certain sign you are unsophisticated and deserve no investment money!)
5. Explain why you are the ONE to make this happen.
6. Give your presentation with confidence and enthusiasm. Investors want a founder/CEO to be a chief salesperson; they want to see that you can convince the world of your dream—not just them.
7. Explain what star you can hitch a ride to. Has Best Buy or Radio Shack agreed to distribute your new product? Investors feel much more comfortable knowing you have an established player willing to distribute your wares.
8. Ask for a specific amount of money. If all you do is ask for money, then you can’t complain if an investor gives you $3.25 for a cup of Starbucks coffee.
9. Tell prospects exactly what you are going to spend the money on (hint:a trip to Maui for you and your friends will not impress)
10. Dress well, act confident, and put on the air that you don’t really need their money, but would be willing to accept it if they bring enough to the table to be a strategic partner for you. Sad but true regarding human nature, but people are much more likely to give you money if they feel you don’t really need it.
Finally, make each pitch presentation serve as a focus group for your next presentation. When one group of investors asks you a series of questions after you pitch, write down all of those questions and make sure most of them are answered in your next pitch so that the next group doesn’t have to ask them. Keep pitching and keep improving your pitch and eventually you may get funded.
If you are pitching investors to give you money for a new venture, you should subscribe to the following rules:
1. Explain exactly what your business is within the first thirty seconds. Many entrepreneurs waste valuable time giving loads of data, background and other info—all the while investors are left scratching their heads thinking “What does this business actually DO?”
2. Tell your audience who your customers will be. Paint a vivid, specific picture of these people.
3. Explain why your customers going to give you there hard-earned money.
4. Explain who your competitors are. (And if you say you have no competitors, that is a certain sign you are unsophisticated and deserve no investment money!)
5. Explain why you are the ONE to make this happen.
6. Give your presentation with confidence and enthusiasm. Investors want a founder/CEO to be a chief salesperson; they want to see that you can convince the world of your dream—not just them.
7. Explain what star you can hitch a ride to. Has Best Buy or Radio Shack agreed to distribute your new product? Investors feel much more comfortable knowing you have an established player willing to distribute your wares.
8. Ask for a specific amount of money. If all you do is ask for money, then you can’t complain if an investor gives you $3.25 for a cup of Starbucks coffee.
9. Tell prospects exactly what you are going to spend the money on (hint:a trip to Maui for you and your friends will not impress)
10. Dress well, act confident, and put on the air that you don’t really need their money, but would be willing to accept it if they bring enough to the table to be a strategic partner for you. Sad but true regarding human nature, but people are much more likely to give you money if they feel you don’t really need it.
Finally, make each pitch presentation serve as a focus group for your next presentation. When one group of investors asks you a series of questions after you pitch, write down all of those questions and make sure most of them are answered in your next pitch so that the next group doesn’t have to ask them. Keep pitching and keep improving your pitch and eventually you may get funded.
Tuesday, March 1, 2011
5 Good Reasons a Self-Employed Professional Should Take Vacation
So you think you're not justified in taking time away from your business because you're self-employed? Here are five great reasons why you should definitely take a vacation:
1. Physical down time
You work hard to grow and maintain your business. Trying to be superhuman will certainly take its toll if you allow it to. Give your body a break by taking in some R&R.
2. Mental down time
Your days are filled with busy, sometimes even hectic, day-to-day activities related to your business. If you don't allow yourself to get away from it once in a while, your peace of mind and general well-being will most definitely suffer. Get out and play. Your mind will thank you!
3. Spend time with loved ones
Your family and friends see you working, working, working, sometimes rarely coming up for air. Both you and they will appreciate spending some quality time together.
4. See the world (or your own back yard)
The important thing is to do something you enjoy, whether it's traveling or, if that's not your cup of tea or you don't have the budget for it, spend time at home. If you also work out of your home, this could be challenging. The key is to stay out of your office during your vacation time. Try getting creative with this. Make your office "off limits" by closing the door and placing a sign on it. Do whatever it takes to keep your mind off working. How about a hobby or a day trip to the beach? Think of what you can do within your budget that's fun. Or do nothing at all!
5. You have a life
Although this one is a no-brainer, it surprises me how many small business owners don't feel as if they deserve time off. There is too much to do, and not enough hours in the day to get it all done. Well, I've got news for you. It's always going to feel that way! Only you have the power to allow yourself time off. Even if you prefer only to take a day here and a day there instead of a week-long (or longer) vacation each year, that's a whole lot better than never taking time off. Trust me, you'll feel better about yourself and your work if you take regular vacation time. You'll be healthier, too!
1. Physical down time
You work hard to grow and maintain your business. Trying to be superhuman will certainly take its toll if you allow it to. Give your body a break by taking in some R&R.
2. Mental down time
Your days are filled with busy, sometimes even hectic, day-to-day activities related to your business. If you don't allow yourself to get away from it once in a while, your peace of mind and general well-being will most definitely suffer. Get out and play. Your mind will thank you!
3. Spend time with loved ones
Your family and friends see you working, working, working, sometimes rarely coming up for air. Both you and they will appreciate spending some quality time together.
4. See the world (or your own back yard)
The important thing is to do something you enjoy, whether it's traveling or, if that's not your cup of tea or you don't have the budget for it, spend time at home. If you also work out of your home, this could be challenging. The key is to stay out of your office during your vacation time. Try getting creative with this. Make your office "off limits" by closing the door and placing a sign on it. Do whatever it takes to keep your mind off working. How about a hobby or a day trip to the beach? Think of what you can do within your budget that's fun. Or do nothing at all!
5. You have a life
Although this one is a no-brainer, it surprises me how many small business owners don't feel as if they deserve time off. There is too much to do, and not enough hours in the day to get it all done. Well, I've got news for you. It's always going to feel that way! Only you have the power to allow yourself time off. Even if you prefer only to take a day here and a day there instead of a week-long (or longer) vacation each year, that's a whole lot better than never taking time off. Trust me, you'll feel better about yourself and your work if you take regular vacation time. You'll be healthier, too!
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